Menu

The main Menu page and subpages are very descriptive and informative pieces of text for readers interested in learning more Starbucks food, drinks, and nutritional information.  The main Menu page uses key words such as “delicious,” “handcrafted, “wholesome,” and “quality” to appeal to readers that value good tasting food and drinks that are one of a kind instead of vending machine coffee quality.  Readers and the Starbucks Corporation do not value cheap and mediocre coffee and food.  In the nutrition subpages, the words “fresh,” “real fruit,” and “whole-grain” are used to appeal to readers who value healthy food that is not processed and contains needed nutrients.  Though keywords like those above are used, the text overall is spare, but one image does provide illustration on the main Menu page, while subpages have more images and more text. 

I will admit that there is not a large sense of immediate credibility on the initial Menu page.  However, this changes once the reader delves into the Menu subpages.  These pages are very textual though not exactly verbose.  The drinks page highlights current special drinks, describing the drinks by listing specific ingredients, flavors, and toppings.  More drinks subpages continue with this trend while staying on task, informative, and providing visual illustration the use of images.  The nutritional subpages are very informative.  They list exact ingredients, dietary options (if available), and have the standard nutritional information box that modern readers encounter every day.  These subpages lend immense credibility to each other and the main Menu page by citing such a large amount of specifics and scientific measurements.  If the reader is looking for a Starbucks food and drink encyclopedia, look no further.
 

At this point it is obvious that the Menu page and subpages are very encyclopedic.  Social media sharing links are provided for reader participation and on the bottom left are related blog posts.  Readers have the option of commenting on these posts.  That is about the extent of participatory action.  The procedural functions are intuitive, such as clicking links to learn more.  There is nothing that stands out procedurally speaking.